Playbooks, trends and product updates to help your real-estate team sell more.
A CRM does not create demand, but it stops lead leakage and slow follow-up. Six practical ways to get more bookings from the leads you already generate.
GeneralLaunches outran sales in Q2 2026 and unsold stock hit 6.01 lakh units. Here is how developers can read the numbers, compute sell-through and win bookings inside the funnel.
SalesIn Indian real estate, the CRM department is the post-sales team. Here is what it owns, how to structure it, the RACI with sales, and the six KPIs to track.
SalesThe six CRM modules Indian real estate teams actually use, what each should do for builders and brokers, and how to evaluate them before you buy.
CRMSite-visited buyers are your warmest leads, yet they often get the least follow-up. Six CRM workflows to lift site visit to booking conversion.
SalesWho must register as a RERA agent, the documents and fees involved, how state rules differ, renewal timelines and Section 62 penalties, plus what developers should verify in every channel partner.
SalesTwo partners, one buyer. Learn how same-day registration, written acknowledgements, validity windows and a six-item evidence pack settle channel partner lead ownership disputes in India.
SalesSeven operational fixes that lift real estate conversion in India, from first-response speed to site-visit follow-up, plus the funnel metrics to track.
CRMEight real estate CRM features that matter for Indian developers and brokers, what each should do in practice, and how to test them in a week-long trial.
CRMHow to evaluate an AI voice agent for real estate lead calling in India: first-60-second behaviour, language tests, indicative costs vs a presales seat, DND and consent rules, and a vendor checklist.
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