Dynamic Pricing & Buyer Experience
Rule-based dynamic pricing and a premium digital buyer journey.
What launch day usually looks like
Prices escalate on a spreadsheet the sales head updates between calls. An agent quotes yesterday's rate to a buyer who has already seen today's on the portal. Discounts get promised verbally, forgotten, then honoured under pressure at booking — and the difference comes out of the project's margin, invisibly, one flat at a time.
How IRIS runs it instead
IRIS moves price with absorption, by rule. You define the bands — a rate for the first quarter of inventory, another for the next — and the grid, the quote, the cost sheet and the buyer's own screen all read the same number at the same moment. Escalations are logged, reversible, and impossible to quote around.
Dynamic Pricing & Buyer Experience, step by step
- 1Rule-based price escalation
- 2Absorption-linked pricing
- 3Interactive unit selection
- 4Premium buyer experience
Absorption-linked bands: the grid, the quote and the buyer's screen never disagree.
Built for launch-day load
- Rule-based price escalation
- Absorption-linked pricing
- Interactive unit selection
- Premium buyer experience
Jarvis prices with evidence
Jarvis models what the next band does to velocity using the last three launches, so you know whether a ₹380/sq ft escalation buys margin or costs you eleven bookings before you publish it.
More in IRIS
All of IRISInventory, Bookings & Documentation
Live inventory, instant bookings and paperless documentation for launch day and beyond.
Learn moreLaunch Day Command Centre
A real-time war room to run your launch — every booking, every representative, every unit.
Learn moreEOI & Token Management
Capture expressions of interest and collect tokens online with instant receipts — no manual collection on launch day.
Learn moreQueue & Wait-Time Management
Run a fair, transparent launch site — manage walk-in queues, wait times and slot allocation so no buyer or CP feels short-changed.
Learn moreeKYC, e-Sign & Digilocker
Go fully paperless from booking to agreement — Aadhaar-based eKYC, digital signatures and document fetch from Digilocker.
Learn moreImmersive VR / AR Tours
Bring the project to life with 2D/3D digital views and VR/AR walkthroughs — so buyers commit even before the show flat is ready.
Learn moreFrequently asked questions
Absorption — the share of released inventory that is sold. You set the thresholds and the rate for each band; crossing a threshold publishes the next rate to every surface at once. Time-based and unit-attribute rules can be layered on top.
See Dynamic Pricing & Buyer Experience on your next launch
Book a 30-minute walkthrough against your own tower, inventory and launch plan.