Launch Day Command Centre
A real-time war room to run your launch — every booking, every representative, every unit.
What launch day usually looks like
On the morning of a launch the developer, the sales head and the CFO are each watching a different number. One is counting cheques, one is counting bookings, one is counting the queue. Nobody can say, at 11:04, how many units are actually gone — and by the time the reconciliation lands that evening, the decisions that needed the number have already been made.
How IRIS runs it instead
The command centre is the one screen everyone watches. Bookings, tokens, holds, queue depth, agent activity and escalations arrive as they happen, from the same ledger the booking engine writes to. When a payment gateway starts retrying, it appears here in seconds — not in a support ticket the following week.
Launch Day Command Centre, step by step
- 1Live launch dashboard
- 2Representative & CP activity feed
- 3Live absorption tracking
- 4Instant escalations
Bookings, tokens, queue and escalations — one live ledger, no evening reconciliation.
Built for launch-day load
- Live launch dashboard
- Representative & CP activity feed
- Live absorption tracking
- Instant escalations
Jarvis calls the launch as it runs
Jarvis compares the hour-by-hour curve against your previous launches and says plainly whether you sell out by 4 pm or stall at 70% — early enough to open the next tower or push the waiting list.
More in IRIS
All of IRISInventory, Bookings & Documentation
Live inventory, instant bookings and paperless documentation for launch day and beyond.
Learn moreDynamic Pricing & Buyer Experience
Rule-based dynamic pricing and a premium digital buyer journey.
Learn moreEOI & Token Management
Capture expressions of interest and collect tokens online with instant receipts — no manual collection on launch day.
Learn moreQueue & Wait-Time Management
Run a fair, transparent launch site — manage walk-in queues, wait times and slot allocation so no buyer or CP feels short-changed.
Learn moreeKYC, e-Sign & Digilocker
Go fully paperless from booking to agreement — Aadhaar-based eKYC, digital signatures and document fetch from Digilocker.
Learn moreImmersive VR / AR Tours
Bring the project to life with 2D/3D digital views and VR/AR walkthroughs — so buyers commit even before the show flat is ready.
Learn moreFrequently asked questions
From the booking ledger itself, not from a nightly export. Every tile is a read of the same record the booking engine writes, so the dashboard cannot drift from what actually sold.
See Launch Day Command Centre on your next launch
Book a 30-minute walkthrough against your own tower, inventory and launch plan.