Real Estate buying pool is limited and buying cycle is long and fluctuating. Once the buyer postpones the buying decision, they don’t re-think for at least a year. After a year’s time when they are back in the buying cycle, developers have to reach out to them with offerings and updates from scratch. This in-turn increases the marketing and nurturing cost.
Real Estate marketing costs constantly rising
High competition in the market which gives more choices to customer
Staying on top of customer’s preference in their buying cycle with constant connect
CasaGrand team has been doing a commendable work in building a connect with their
prospects since last 7 years. Their team of 455 agents makes 150 calls on a daily basis via Sell.Do
This is tracked on Sell.Do and based on interaction rate, the prospects are automatically given a score - lead scoring
Based on the scores, CasaGrand agents can prioritize the right leads for converting them
Besides this, a strong drip nurturing set-up helped in keeping the prospects engaged on multiple fronts like emailers, sms, whatsapp
They made the most efficient use of Sell.Do to not just stay engaged with their prospects but also made the drip nurturing so efficient that they are able to get 50% sales with their re-engaged leads.
In A Month
Managed Monthly
Done From CRM Data
Marketing & Sales Efficiency
