5 Best Real Estate CRM for Small Businesses

Marketing   |   Updated on: 22 April 2024

With an increase in technological advancements, all businesses (regardless of their size) are warming up to new methods to improve productivity.

Using a real estate CRM software is one -of the measures taken by growing businesses to scale their business and engage better with their customers. As a result, CRM software in the real estate industry has grown increasingly popular, and both big corporations and small companies now continue to reap its benefits.


One of the key advantages of using this software is that it helps boost sales and builds better customer engagement.

CRM also saves a lot of time as it automates many mundane, day-to-day tasks and allows the salespeople to focus more on hitting their sales targets. A CRM for a small business often proves fruitful as it takes the load off the employees' shoulders, creates a smooth and seamless experience for the customer, and caters to their needs and queries efficiently.

Some significant benefits include management of leads, improved customer retention, sales automation, inventory management, and so on. real estate CRM software is a complete package of tools and technology that solves many challenges one faces while running a business. By picking the right kind of small business CRM and training their employees to incorporate it into their work, a company can undergo astounding progress within a short time.

The 5 Best Real Estate CRMs for Small Businesses:

  1. Sell.do


    Sell.do real estate CRM software is designed only for real estate firms, and helps businesses increase their sales. It is one of the best CRM for small businesses as it provides a complete plan for the growth of a business. The Sales Automation feature helps in automating manual jobs like responding to queries and emails on time. This ensures that no prospective customer is left unattended; this helps build a good rapport with the customer right from the beginning.

    Sell.do also creates an omnichannel presence for a brand, be it calls, SMS, emails, WhatsApp: they have got it all covered. Under its Marketing Automation feature, Sell.Do provides a meticulous lead nurturing program so that no lead leaks out of the sales funnel. Engaging with leads, scoring leads, and capturing leads become so much easier with Sell.Do’s lead management functions.


    Sell.Do covers all aspects of an excellent real estate CRM and is one of the top choices for picking the best CRM for small businesses.

  2. Zoho CRM

    Zoho CRM

    Zoho CRM provides a comprehensive set of tools like sales automation, process management, and omnichannel marketing through different platforms like Email, Live Chat, Social Media, etc. It offers customized services based on the size of your business and can identify what features a CRM for small businesses should have. It sends out a real-time notification whenever a customer browses the pricing page or mentions the business on a social media platform, documented in the contact’s profile. An efficient CRM for the market.

  3. Hubspot


    Hubspot’s easy-to-use free CRM allows unlimited users and up to a million contacts. It has a user-friendly interface and offers attractive features like email tracking and scheduling meetings in the unpaid version. With this small business CRM, all your communication channels can be seamlessly integrated; for example, one can access emails, messages, Facebook chats all in one place and create personalized responses for each customer.

  4. Optinmonster


    Optinmonster’s campaign building feature comes with many pre-made templates, which saves a lot of time designing a new one. Along with creating a campaign successfully, it also helps to target the right kind of audience. Its geo-location targeting aims at building a personalized movement for a user based on their location. This small business CRM also gives you detailed conversion analytics, with the help of which a real estate business can review their lead conversion strategy and make improvements where required.

  5. Insightly


    This small business CRM provides sales and project management functions on a single platform. It also streamlines business processes and turns deals into projects enabling timely delivery. One unique feature of Insightly is that it allows building custom apps for a business that can be activated for use by employees on mobiles or desktops within a few minutes.


While choosing a real estate CRM for a small business, you must ensure that it fulfills all your business requirements at a feasible price. Conduct detailed research on the features and functionality that you need for the growth of your business. Also, make sure that the small business CRM is compatible with the existing technology and can be integrated on installation and accessed from different devices.

Using a real estate CRM can indeed bring about a positive change in the functioning of the business if adopted efficiently.

Leave a comment

Your comment has been submitted for approval.
Error : Please fill all the details Properly.

Comments (0)

Be the first one to comment.
Grow Your Business 5X
With Sell.Do
India’s Only Complete, End-to-End Real Estate Solution
Building i Man Arrow Growth
Try Sell.Do
India’s Only Complete,
End-to-End Real Estate Solution
An all-in-one platform for real estate developers, brokers, and channel partners to sell more & grow faster with sales & marketing automation.