Social Media Integrations For Real Estate Digital Marketing

Marketing   |   Updated on: 19 January 2024

There were times when newspaper ads and outdoor hoardings were the only forms of marketing Real Estate had. But now is the time for enhanced social media integration with effective Real Estate CRM Software.

Did you know that Social Media acts as a brilliant resource for Developers who want to influence buyers and help them decide which properties to buy?

In other words, the rapid advancements in technology and the popularity of social media have made both buyers and sellers more aware and active about their property dealings. With that being said, we will delve deeper today into the significance of social media integrations for Real Estate digital marketing.

Importance of Social Media for Real Estate Marketing Strategy

With the introduction of the Real Estate CRM, we believe it will not be an understatement to say that social media has revolutionized the Real Estate industry. Social media has become one of the best ways for Real Estate marketers to connect and attract potential buyers and grow their business online.

Scheduling detailed tracking of social media posts through CRM Software gives digital marketers an insight into the heart of the customers in real-time. The result is a precise segmentation of the list and a rich data collection ensuring a more targeted and efficient approach.

As such, effective Real Estate online marketing has a number of key benefits:

  • Cost-effectiveness of the reach
  • Brand reinforcement
  • Targeted advertising
  • Instant customer engagement
  • Efficient relationship management

How Does a CRM Tool Aid in Social Media Integration for Real Estate

In the highly competitive Real Estate market, we can assure you that social media integration with CRM marketing automation Software helps Developers get an edge over the competitors. CRM Software defines customer-salesperson relationships and plays a crucial role in client relationship management.

Though businesses of all sizes and shapes can benefit from a sound social media presence, the importance of it in the Real Estate marketing strategy cannot be overstated. It is an undeniable truth in the industry that social media is integral to scoring clients and closing deals. In the present situation, 99% of millennials start their home search online, and 47% of realtors admit that the highest quality leads are derived from social media.


An integrated CRM can revolutionize your Real Estate lead generation and management strategies. With such a major percentage of homebuyers looking for information on realtors and properties, you can directly appear on their newsfeed and increase the click-through rates. It can also help you in recognizing the right customer timings to deliver messages and segment customers in precise groups.

Furthermore, social CRM is a crucial mix of sentimental and emotional customer insights derived from multiple social communities. For instance, their dislikes and likes of a service or product, the type of amenities expected in future properties, and reviews about specific properties, and so on. Collection and storage of social conversations through the CRM system enables Real Estate businesses to interact more effectively with their customers.

Sell.Do: Taking CRM and Social Media Integration to the Next Level

We have already outlined the significance and benefits of CRM and social media integration for marketing automation.

And if your aim is effective social media integration for greater audience engagement, Sell.Do is here as the answer to your needs. We are the country's only integrated CRM solution for Real Estate that is trusted by industry leaders.


Convert your digital marketing campaign into a success with our software that offers Google, Facebook & LinkedIn Integration. Each of these platforms has its integration system, but analyzing lead generation through social media separately on every platform can be highly inconvenient. So, we help you bring all the leads from these three platforms on one dashboard to improve productivity and reduce hassles.

You can say goodbye to the endless hours of pulling lead data from every platform for it to be allocated among your team. We automatically capture leads from the ads on those three previously mentioned platforms and pull them into the central repository while displaying the lead source all the while. To further ease out the process for you, we will also allocate them to salespersons based on the workflows you set on our platform.

To Conclude

Working in Real Estate is hectic enough, and you, of course, do not want multiple platforms to complicate it more. With this idea in sight, Sell.Do has already helped top Real Estate Developers and their associated Channel Partners run successful social media campaigns to attract customers for the properties.

With us by your side, you can achieve your desired targets for reaching your audience and make the most profit for your business. So, get in touch with us today, and let's start the process without further delay.

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