7 Outstanding Real Estate Software for Agents and Brokers

CRM   |   Updated on: 08 July 2024

The impact of digitization has significantly impacted our lives lately. Furthermore, the Real Estate business has been incredibly transformed by innovation. With access to the online market and listings, consumers have become more tech-savvy, and know what exactly they want. This means that Real Estate developers and Brokers ought to be on the go while catering to the needs of clients. That is why the use of a Real Estate CRM has totally changed the game for both customers and the Real Estate Industry and ensures quality buying and selling experience.

What is Real Estate CRM Software?

Real Estate CRM software is a comprehensive package of automation features that helps realtors to generate, handle and nurture leads, maintain and update property listings, design marketing campaigns, and ensure quality customer service. A good Real Estate CRM also allows Real Estate agencies to keep track of their inventory, sales opportunities, events, and so on.

The best CRM software also makes sure that Real Estate agents are in touch with the ongoing trends of the industry and do not miss the buzz. This is a one-stop shop for information about the leads as well.

Analyzing their behavioral patterns of browsing your website and the time they spend on it gives you a fair idea of whether they are really looking to invest or not. This is an indicator of their position in the sales funnel and will tell you how much effort you should put into a lead before they give your business.

Let us look at a few real estate CRM software for agents and brokers in India:

  1. Sell.Do


    Sell.Do is an innovative CRM tool designed to cater to the needs of real estate professionals. It offers a comprehensive sales funnel solution that considers every aspect of customer engagement in the real estate industry. Developed with the latest automation technology, Sell.Do empowers developers to create personalized selling experiences that are unparalleled in the market.


    As the only dedicated CRM platform for real estate in India, Sell.Do was founded in 2011 to digitize the entire sales funnel. With advanced automation features for pre-sales activities, sales, and post-sales operations, it is the perfect solution for streamlining workflows and boosting productivity in the real estate industry.

    Some of the flagship features of Sell.Do are:

    • Cloud telephony: Enables an integrated call center with automated call routing.
    • Marketing automation: Enables data analytics with easy integration with popular ad platforms.
    • Lead management: Enables automated lead scoring, lead segregation and nurturing.
    • Pre-sales management: Enables streamlining of everything from lead capturing to email follow-ups
    • Post sales management: Enables digitization of critical processes document collection, KYC, loan processing and more.
    • Online booking platform: Enables an interactive home-booking experience for buyers to choose their choice of apartment/unit.
    • Broker module: A dedicated module for real estate brokers with specialized features like domain management, mobile CRM and more.

    The best part about Sell.Do, is that it offers dedicated modules for developers and brokers, helping each propel faster towards better real estate sales in their own ways.

  2. Nimble:


    Nimble is one of the top CRM software for realtors in the industry right now. Its most noteworthy feature is that it creates auto-enriched contact profiles which are purely based on data collected from the web. It can quickly scan the client’s Sales funnel status, social signals, Meetings/Appointments, and Sales management and organize more such daily tasks by creating a dashboard that can be organized based on the task’s priority. This tool allows efficient management of the business and is suitable for independent realtors as well.

  3. Propertybase:


    Propertybase provides a diverse set of CRM solutions suitable for brokers and Real Estate companies. Some of their features include automated and personalized follow-ups, track listings, workflow automation, building a website of the business, managing hot leads and marketing services as well. This enables a centralized database for all your connections and will route new leads to a suitable team member based on predefined algorithms.

  4. Zoho Real Estate CRM:


    Zoho CRM is a platform that engages customers through the right channels at every step of the lead generation journey. The impressive feature list is long enough to give customers the required benefits that include sales force automation, canvas design studio, process management, performance management, and many more. Accelerate your lead generation by automating your workflows, campaigns, and customer journeys with just the click of this CRM software feature.

  5. LeadSquared:


    LeadSquared CRM provides a comprehensive solution to enhance your sales team's productivity through advanced analytics, live monitoring, and strong automation capabilities. With LeadSquared, you can streamline your sales process, automate tasks, and monitor your team's performance in real-time, enabling you to accelerate deal closures and increase efficiency.

  6. Salesforce:


    Salesforce integrates your entire business with their CRM software that maintains all your business data in one central location. Salesforce CRM is being widely chosen to help customers drive their revenue growth and make larger deals and stabilize business and open doors to new customer avenues.

  7. Agile CRM:


    A single page contact for all your Sales activities can be energized with Agile CRM that offers a wide range of tools and features. This CRM software offers an automated approach to customer tracking, communication with emails and phone calls, tracking their history for remarketing. Customer Relationship Management (CRM) software aids in creating, managing, and presenting a customer database that can be regularly updated with added information by you and your team. It serves as a central location for all customer and prospect data, leading to improved team organization and productivity. Additionally, it encourages collaboration among teams and provides management with comprehensive insights into individual performance and overall business growth.

What Makes Sell.Do Stand Out from Other CRMs?

Sell.Do is one of India’s top CRM software providers, which gives an integrated solution specifically designed for Real Estate developers and agents. Unlike other CRM providers, Sell.Do offers a wide range of automation modules for both Real Estate developers and agents and works towards building strong client relationships.


Sell.Do offers Workflow Automation features that effectively minimize the occurrence of human errors, save time, and facilitate daily monitoring of work progress. Its Marketing Automation capabilities enable lead capture and nurturing, market attribution, and surveying. It also offers an omnichannel lead scoring system through email, WhatsApp, and SMS engagement.

In addition, Sell.Do excels in handling both pre-sales and post-sales procedures by catering to the needs of both clients and firms. Its comprehensive suite of features ensures that all requirements are met throughout the entire sales funnel, from initial lead capture to post-sales follow-up.


You can only pick the most suitable CRM software after rigorous research among the top competitors. Before making a choice, one must keep in mind the multifaceted advantages and integration solutions that software provides for the benefit of the business. Having expertise in Real Estate CRM, Sell.Do acknowledges the demands of the company by covering all their needs and areas of requirement. With their proficiency in Real Estate CRM, you are bound to flourish in a neck-to-neck competition.


Why CRM is Important in Real Estate Business?

What features should agents and brokers look for in real estate software?

How does real estate software improve daily tasks for agents and brokers?

What factors should agents and brokers consider when choosing software?

Why is Sell.do CRM the best choice for agents and brokers in India?

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